Wunderman was to host a day where leadership from all regions and clients alike met. Knowing the event would touch on discussions of the not so distant future, Innovation Day needed to inspire & excite.
Lucky Lab Rescue & Adoption
LLR+A is a non-profit org that helps rescued labs and loving families find each other. They were in need of a fresh new look. Since this org is such a good cause, I designed it after a good boy.
Art Direction / Design — Ongoing Project: additional images to come
AFF is beloved for many reasons. One is for the spotlight it places on screenwriters.
As a pro-bono client, AFF offered Wunderman and myself the opportunity design each year’s look and feel. Displayed are a series of print pieces, apparel and digital content I designed.
Art Direction / Digital / Branding —
Tasked to provide any brand a digital extension, my partner and I landed on a Kotex®.
Ko-op — a mobile app — was to build off the strengths of Kotex’s brand, remove the taboos surrounding periods and encourage woman-to-woman camaraderie.
Copywriter: Grace Messarra
Art Direction / Branding —
I assisted Wunderman and Y&R in acquiring Reliant (NRG) and launching our Life Switched On campaign in time for Super Bowl LI (2017).
I had a hand in the campaign’s branding and marketing materials. That includes emails, banner ads, billboards, TV spots and OOH activations. Having the game take place in Houston’s NRG Stadium allowed for a citywide takeover.
With the introduction of Oreo Thins, I wanted to make a series of prints that would capture the flat & playful aesthetic that the Wunderfilled campaign achieved. And, of course, demonstrate the new waist line on this cookie.